Grants for employers

Make it memorable.

Use supporting details, graphs, and charts when necessary. And don’t underestimate the value of creating an emotional connection with your reader.

The person reading your proposal isn’t always the person who awards the grant. Oftentimes, the person reading your proposal will report back to the awarding organization’s board of trustees. They will present a condensed version of your proposal, boiling it down to the main ideas and the information that’s most important to the foundation. What information do you want them to share? Focus on supporting those ideas.

Appreciate the power of persuasion.

How do you persuade a reader to your cause? Grantsplus.com writes about three different “modes of persuasion”: Ethos, Logos, and Pathos.

Ethos — this relates to ethics. Your writing should convey that you are credible and trustworthy. What credentials or qualifications do you have to support your trustworthiness?

Logos — this relates to logic. You should support any claims you make in your appeal with data and facts. Do you have any customer testimonials you can include? Give your reader a reason to believe what you say.

Pathos — this relates to the heart and appeals to emotion. Use your business story to further your appeal, making sure to illustrate your points with words that evoke imagery and quotes, if you have them.

Proofread and edit. Then do it again.

It’s 4 o’clock in the morning and you’ve stayed up all night and finished writing your appeal, which means it’s time to submit it, right? Absolutely not!

Don’t even think about submitting your grant application if you haven’t proofread and edited it. Read it out loud so you can hear any mistakes in grammar or spelling and fix them accordingly. After Grants for employers  you’ve done that, take it a step further and ask someone else to review your grant application. Sometimes, an impartial set of eyes can find issues that you’re otherwise blind to.

Small Business Grants available in 2020.

Now that you know what a small business grant is, how to qualify, and how to write an appeal for a grant, it’s time to explore the small business grants available to you. The following list is by no means exhaustive — there exist grants for almost every niche and industry, but these resources can help jumpstart your search for the perfect grant. Keep in mind that the government itself doesn’t provide money to your business, but it does partner with numerous agencies that can help you seek grant funding.